Capabilities & Skillset
Nicknamed 'Digital Unicorn' -
Experienced In -
“The insights he derives from his ability to read audiences has led to an Effie and MFA winning campaign briefs and executions”
My commitment to you: Increase business results by building deeper connections with your customers
How? By taking the time to identify and solve your biggest business pain point. As a partnership, we will co-create a strategy and marketing plan that delivers customer, brand and business outcomes.
A showcase of amazing client work and achievements throughout the years
In 2017 the top two selling vehicles were trucks, one of them being the Ford Ranger. To capture more market share against the Toyota Hilux, Ford has developed the ultimate ultimate performance truck called the Ford Ranger Raptor. Read more...
In 2016 local automotive manufacturing in Australia is about to stop, with Ford, Holden (GM) an Toyota announcing that they will shut down plants, cut jobs and discontinue local popular models such as the Ford Falcon Sedan and Ford Territory SUV. Read more...
Strategic, customer-centric, platform advice or media management? Together we can make it happen.
With years of agency experience I know where my skill set and services can be leveraged to reach your client's business objectives, whilst increasing revenue growth for your agency.
I have also worked closely with global partners such as Facebook, Google and Microsoft to unlock joint business plans, learning agendas, hackathons and data partnerships for both clients and agencies - Growing expertise and capabilities across teams.
Keep up to date with my latest research pieces, points of view, technology updates, stories and insights:
So far we have learnt that intent data can help brands unlock motivations and moments. Today we will use intent data to create a fully formed, detail-rich journeys to drive business growth. Read more...
Last week we defined consumer intent and learned that understanding what motivates people is the key to winning more hearts, minds and dollars. This week we’ll dive a little deeper and explore the four truths of consumer intent. Truths that provide brands with the toolkit to better engage with their customers and grow their business. Read more...
Captain Philippa Georgiou from Star Trek Discovery once said: “The best way to know yourself is to know others”. Similarly, the best way to know your customers is to understand their intent. Read more...
“He is articulate and makes the complex simple – almost unheard of for someone in his field, and so very much appreciated”
“Shaun will place the needs of the client at the epicentre, then utilise his team and others to collectively provide not just an answer to the clients needs, but a holistic opportunity to solve their business challenges”
“Shaun is a sharp operator and – already – one of the smartest thought leaders in the tech search sector”